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SEARCH ENGINE OPTIMIZATION (SEO)

SEARCH ENGINE OPTIMIZATION (SEO)

Search engines are engines of brand awareness. This course teaches you different strategies to increase the organic search ranking of your website. You’ll learn how to optimize your search engine presence through on-site, technical and off-site activities, including...
WEBSITE DEVELOPMENT

WEBSITE DEVELOPMENT

Content Management Systems (CMS) offer the most powerful tools for developing functional and aesthetic websites. This course covers the development of websites using WordPress in full practical. You’ll learn to evaluate the design, functionality, and effectiveness of...
DIGITAL MARKETING STRATEGIES

DIGITAL MARKETING STRATEGIES

This module is designed to provide you with the skills to build a customer profile and analyze markets and channels. The module will enable you to understand the principles of digital advertising, the key elements of branding and competitive analysis. Lays the...
EMI IYALLA

EMI IYALLA

Emi Iyalla is the Executive Director of Skillworks (a skill development and consulting firm). He bagged his Bachelor of Science (B.Sc) degree in Computer Science and Information Systems from Oxford Brookes University in Oxford, England. He obtained an International...
Skillworks Digital Marketing Curriculum

Skillworks Digital Marketing Curriculum

The Skillworks Digital Marketing Curriculum focuses on the Principles, Planning and Execution of Digital Marketing across different channels. It covers: Web Development (using Content Management System), Search Engine Optimization, Social Media Marketing, E- mail...